Overview
Hotdrop is a social music discovery app that helps anyone discover new music. The team wanted to get ready with a presentable website that would allow to showcase the product as well as the people behind it
Comunicating a brand
By making a website that easily communicates the brand, reaching out to people and investors alike was easy as cake
My process
My process consisted on exercises that would make the founders ponder over their brand and decide their overall attitude and tone of voice. This would help me understand their mindset.
With workshops and a few meetings we were able to agree on an outcome.
The clearer the vision over the brand, the easier it is for designers to do amazing work.
Testimonial
